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UPDATED 12 FEBRUARY 2021
With the continued support of the Cruise Lines International Association (CLIA), the Florida-Caribbean Cruise Association (FCCA), and our partners and customers from around the world, we can now confirm that the 2021 edition of Seatrade Cruise Global will take place 27-30 September 2021 in Miami, FL, USA. A virtual event will also run alongside the live event to ensure those who cannot attend in person are able to benefit from the global gathering of the cruise community.
“We look forward to joining with our members and colleagues across the cruise community in Miami this September. As we strive to overcome the devastating impacts of COVID-19 and secure a vibrant future for our industry, active engagement during forums such as Seatrade Cruise Global are particularly important,” said CLIA President & CEO Kelly Craighead.
“FCCA has proudly supported Seatrade Cruise Global for over 25 years, and we look forward to gathering with our partners and Member Line cruise executives for our schedule of exclusive networking events that will complement Seatrade Cruise’s robust opportunities to better understand and do business with the cruise industry,” said FCCA President Michele Paige.
Please be assured that Seatrade Cruise Global, as well as all other Informa events, will be hosted under the All Secure Standards, a detailed protocol of health and safety measures developed collaboratively with industry associations, event organisers and venues, along with input from health, government and local authorities, in order to provide the highest levels of hygiene and safety for our visitors.
Seatrade Europe will continue as planned in Hamburg on 8-10 September 2021, allowing for the European cruise community to come together. Taking place in the newly renovated Congress Center Hamburg, the event will host a conference programme, tradeshow and networking opportunities, including these partner-hosted events:
6 September | CLIA Port & Destination Summit Welcome Reception
7 September | CLIA Port & Destination Summit
7 September | CLIA Diamond Partner Dinner
8 September | CLIA Europe Cocktail Reception
Seatrade Cruise Global will be taking place 27-30 September 2021 in Miami, FL, USA. Similar to past events, the event will include a conference programme, free-to-attend theaters, a tradeshow and networking opportunities, including these partner-hosted events:
26 September | Welcome Reception hosted by FCCA
26 September | CLIA Diamond Partner Dinner
27 September | CLIA's Business on the Beach
28 September | FCCA President’s Reception
29 September | CLIA Connect Reception
29 September | FCCA Platinum Member Reception
29 September | FCCA – Foundation Event
While the cruise community is hard at work advocating and preparing for the safe and gradual resumption of cruise operations around the world, we will also be hosting a series of virtual conferences:
8-9 March | Seatrade Cruise Virtual – Expedition Cruising >> Register Now!
12 April | Seatrade Cruise Virtual – Health & Safety
13 April | Seatrade Cruise Virtual – Guest Experience
14 April | Seatrade Cruise Virtual – Tech & Innovation
After careful consideration, and consultation with CLIA and the FCCA, and with the understanding that the whole industry will be focusing on the
implementation of new protocols and processes in the first half of the year, Seatrade Cruise Global 2021 is postponed, and we are working with our association partners and you, our customers on alternative options for early autumn.
Please be assured that Seatrade Cruise Global will be hosted under the All Secure standards, a detailed protocol of health and safety measures developed collaboratively with industry associations, event organisers and venues, along with input from health, government and local authorities, in order to provide the highest levels of hygiene and safety for our visitors. Virtual attendance options will also be provided should that be a preferred way to access the conference programme.
For clarity, Seatrade Europe will continue as planned in Hamburg on 8-10 September 2021, allowing the members of our community ample opportunity to come together in either location most convenient, or at both events.
“The whole Hamburg Messe team is looking forward to hosting a successful and lively Seatrade Europe in September in Hamburg, and are proud to be able to provide a forum for the European cruise industry as it resumes safe sailing in earnest after the difficult circumstances of 2020,” shares Claudia Johannsen, Business Unit Director, Hamburg Messe und Congress GmbH.
Based on customer feedback, we will also be hosting a series of virtual conferences in the first half of 2021, as well as supporting events hosted by our partners.
We are pleased to announce the Seatrade Cruise 2021 programme. For updates and changes, please visit seatradecruiseevents.com.
If you have any questions or are hoping to learn more about the 2021 lineup, please do reach out to our team.
We look forward to seeing you soon – be it virtually or in person.
UPDATED 20 MARCH 2020
Last Friday we communicated the postponement of Seatrade Cruise Global 2020, originally scheduled to take place this April in Miami Beach, and announced that we are looking into alternative options that will enable the cruising community to meet and do business in a safe and effective way.
We also told you we would be keeping you updated as we get more information, which is why we are writing to you today. Over the last week we have had hundreds of conversations with our customers, with members of different cruise lines, and with our partners and associations to get an understanding of what your needs are, and how this virus is currently impacting your business.
After these conversations, we have come to understand that an event in August, the only time we had managed to reserve a suitable amount of space to hold our event, would not be the industry event that you need us to deliver – for some, the timing was wrong, for others, the variables related to COVID-19 led to more unknowns. As the global cruising industry’s platform to network, learn, and do business, we want you to know that your needs are what guides us most and, therefore, we are continuing to develop alternative solutions that deliver networking, sourcing and educational opportunities.
While we develop these solutions and opportunities for you with our strategic partners, we can confirm that we continue to organize our September Cruise Med event.
16-17 September 2020 – Seatrade Cruise Med, Malaga, Spain
Seatrade Cruise Med will provide an expanded tradeshow floor and conference program to accommodate cruise line professionals across the entire cruise industry, including a new, dedicated area for the Expedition market.
Exhibitors Please Note: Any contract fees from April 2020 can be rolled over to this event, or Seatrade Cruise Global in 2021. Your Account Manager will be following up with you individually next week to discuss the option that best fits your needs.
Attendees Please Note: Any registration fees from April 2020 can be rolled over to Seatrade Cruise Global in 2021. More information on how to do this, or how to claim your ticket refund, will be sent soon.
We will be sharing another update next week as we get additional options and information for you. We thank you for your continued support as we navigate these uncharted territories, and sincerely hope to connect with you in Malaga this September.
13 MARCH 2020
As previously communicated, we have continuously reviewed the situation with regards to Seatrade Cruise Global in April 2020. Up until recently, the majority of industry feedback indicated that we should try to continue with the event as scheduled if possible. It’s clear now, however, that this is not possible due to the numerous globally imposed travel bans and the latest restrictions related to running events within Miami-Dade county, as well as the latest feedback we have received from many of you. We therefore confirm that Seatrade Cruise Global 2020 has been postponed and that we are working with our association partners and you, our customers on alternative options.
You can expect more information from the Seatrade Cruise Global team in the coming week to discuss your full range of options and address any questions you might have. We continue to work diligently to ensure all details are confirmed for our exhibitors, delegates and sponsors – we thank you for your continued support and patience with us through these challenging weeks.
These are unprecedented times as we look to reinvent and reposition our events to adapt accordingly, while still bringing you the dedicated platforms for meetings, collaboration and business generation. We will issue more details shortly as we firm up more information, however at this time there are two logistical areas we would like to mention:
As always, we look forward to continuing to work with you as our partners, customers and industry colleagues on Seatrade Cruise events taking place in the second half of 2020, including Seatrade Cruise Med (16-17 September | Malaga, Spain), and we appreciate your patience as we finalise new dates for Seatrade Cruise Global.
11 MARCH 2020
Seatrade Cruise has been closely monitoring local and global developments and guidance with regards to COVID-19, its impact on the Cruise industry and Seatrade Cruise Global 2020.
The overwhelming feedback we have received to date has been a desire to move forward with the event and bring our community together with the hope of minimizing potential long-term impact on the industry. We want to thank you all for this very welcome support.
We have also received some clear concerns regarding travel, safety and wellbeing. Again, we thank those who have made their positions clear on this.
At Seatrade Cruise, the safety and welfare of our customers, guests and staff is always our greatest priority. While we have communicated our intention to continue with the event as planned over the last few weeks, we feel it is time to consider putting elevated health and safety protocols in place.
We will be assessing the situation with our partners and customers, and will make a definitive announcement no later than Monday 16 March regarding the 2020 event. We appreciate your patience and understanding.
10 MARCH 2020
We continue to move forward with plans to host the event as scheduled. We are in communication with state and local officials and the Miami
Beach Convention Center, and, at this point, there are no plans to cancel any shows at the facility due to coronavirus. The Miami Beach
Convention Center and Seatrade Cruise Global are taking precautionary measures inside the venue while the state and local agencies are taking steps to limit the spread of respiratory viruses.
We will continue to monitor the situation over the coming weeks, with the health and safety of all of our guests remaining our utmost priority.
To get the most updated information on COVID-19 and Seatrade Cruise Global, please keep checking in on this webpage.
6 MARCH 2020
With six weeks to go before Seatrade Cruise Global, we are moving forward with plans to host the event as scheduled. We are in communication with state and local officials and the Miami Beach Convention Center, and, at this point, there are no plans to cancel any shows at the facility due to coronavirus. The Miami Beach Convention Center and Seatrade Cruise Global are taking precautionary measures inside the venue while the state and local agencies are taking steps to limit the spread of respiratory viruses.
To get the most updated information on COVID-19 and Seatrade Cruise Global, please keep checking in on this webpage.
We have spoken with many of our partner associations, exhibitors, and cruise lines and the overwhelming feeling is of support and that the event should, if it’s able to, go ahead at this crucial time for the industry. We want to assure you that the health and safety of our attendees is our top priority, and we will continue to monitor and follow the guidance of the leading health authorities.
We will at all times engage with all relevant authorities, including the CDC to ensure full understanding and compliance with the latest advice. In addition, in consultation with the Miami Beach Convention Center, extra measures will be taken on-site – more details of which you can find below.
We believe that this event remains the opportunity for the global cruising community to meet as one and work through challenges and this becomes even more relevant in times of concern.
- Kelly Craighead, President and CEO, Cruise Lines International Association (CLIA)
- Michele Paige, President, Florida-Caribbean Cruise Association (FCCA)
Plans for Seatrade Cruise Global are progressing well. To date, there are over 70 cruise lines signed up with an expected 13,000+ attendees on-site. New show features this year include an enhanced day of programming for designers, an exclusive lunch for entertainment professionals, a wellness area, and a matchmaking lounge. You can learn more about what’s happening on the show floor here.
In addition to the State of the Global Cruise Industry Keynote, this year's conference will include over 180 speakers, with key tracks focusing on expedition cruising, design, hotel operations and concessions, entertainment, information technology and more.
As always, please feel free to reach out to our team if you have any additional questions or concerns, and we hope to see you Miami this April.
The Seatrade Cruise Global Team
5 MARCH 2020
The Seatrade Cruise Team and the Miami Beach Convention Center (MBCC) would like to reassure Seatrade Cruise Global exhibitors and visitors that we remain vigilant and dedicated to ensuring that appropriate protective measures are in place at the venue.
The MBCC’s Public Safety Department is closely monitoring the situation through updates from the Centers for Disease Control and Prevention (CDC), the Florida Department of Public Health, the World Health Organization (WHO), City of Miami Beach and Miami Dade County officials and industry affiliates and associations. The venue is coordinating with city, county, state and federal responders for “real-time” intelligence and response protocols related to a pandemic response.
The MBCC has taken the following precautions:
3 MARCH 2020
Florida has confirmed cases of the coronavirus disease (COVID-19), however none have been in South Florida. Here is some important information on how to keep you and your colleagues safe. The Centers for Disease Control (CDC) recommends that you take everyday preventive actions to help stop the spread of germs, including:
If you are concerned that you may have contracted the coronavirus, reach out to your county health department.
2 MARCH 2020
The Miami Beach Convention Center (MBCC) Public Safety Department is closely monitoring the situation through updates from the Centers for Disease Control and Prevention (CDC), the Florida Department of Public Health, the WHO and the City of Miami Beach and Miami Dade County officials.
The Public Safety Department is coordinating with city, county, state and federal responders for “real-time” intelligence and response protocols related to a pandemic response. Signs of the virus of people entering into the U.S. are being closely monitored at all points of entry, such as airports and seaports.
The MBCC is taking precautions such as:
27 FEBRUARY 2020
As of now, the Meetings Mean Business Coalition (MMBC) encourages continued participation in meetings in the U.S.
There have been no cases of COVID-19 identified in Florida. There is currently no confirmed evidence of community-based person to person transmission in the US.
The Florida Department of Health is actively involved in enhanced surveillance for respiratory illness that may be COVID-19. Epidemiologists will follow up on any suspected cases of COVID-19 to arrange for testing when needed and monitor contacts of any confirmed cases, if they occur.
With the situation evolving rapidly, we urge participants and vendors to consult the latest guidance from the Centers for Disease Control and Prevention (CDC) and local public health authorities as you prepare for Seatrade Cruise Global 2020.
For our part, we will continue to engage health and security authorities on any planned or anticipated measures that may impact travel.
We understand the months – even years – of work that precede a major meeting or event. We also recognize the incredible benefits that these gatherings bring to people, businesses and the economy – especially in cities that rely on travel to sustain themselves. Our hope is that this situation resolves quickly, travelers exercise healthy travel habits and some reassurance is granted to those hosting and attending meetings during this time.
26 FEBRUARY 2020
The U.S. State Department published a new travel advisory regarding Novel Coronavirus (COVID-19). We are staying on top of the situation, and as of yet foresee no significant changes to the event.
Accordingly, we look forward to welcoming our guests to the Miami Beach Convention Center this April. We continue to monitor the situation constantly, and news of any travel restrictions are regularly being updated.
We are closely monitoring global developments regarding the coronavirus, and we are fully focused on protecting the health and safety of our guests and staff.
To comply with guidance from CDC, WHO and other public health authorities around the world, we are working on implementing several measures to protect the health of guests and staff. These measures are intentionally conservative and apply to anyone coming to the Miami Beach Convention Center, guests and staff alike. We apologize for any inconvenience created by these precautionary measures.
We are assessing developments constantly and will update these measures as needed.
20 FEBURARY 2020
We look forward to welcoming you to Seatrade Cruise Global at the Miami Beach Convention Center this April 20-23, 2020.
We wanted to reassure you that we are and will continue to closely monitor developments of Novel Coronavirus, as your health, safety and wellbeing are our utmost priority. We are therefore following all safety advice and precautions as recommended by the US Centers for Disease Control and Prevention and the World Health Organisation (WHO), and are putting incremental health and safety measures in place as well.
As has been reported, current travel guidance restricts foreign nationals who have travelled from or through mainland China within 14 days from entering the United States, and enhanced screening procedures are in place at international airports. We will continue to monitor the situation as an international business and keep you informed with any developments.
We look forward to Seatrade Cruise Global providing the platform for industry meetings, networking and education, allowing us to come together as a global community and make lasting connections to help bolster the industry moving forward.
Thank you for your continued support, and we look forward to welcoming you to Miami in April.
Questions or concerns? Please reach out: